By The Way
by: Jill Stravolemos, VP Advertising & Marketing Prairie Mountain Media
Read all about it: National Newspaper Week
The newspaper industry recently celebrated the National Newspaper Week, a time to recognize the service newspapers play in informing the public on local, national and international news. Each day, readers turn to newspapers for up-to-date news, entertainment, opinion...
Our First Bite Menu Directory reaches frequent diners
Mark your calendars now for First Bite, our annual, delicious love fest with Boulder’s exceptional dining scene, which takes place during Boulder Restaurant Week, Nov. 8 through 16. Participating restaurant owners can reach frequent diners with the Daily Camera’s...
Grow your holiday sales with Holiday Guide, ad packages
The holidays—and holiday shopping—are coming right up. If your sales go north for the holidays, you’ll be interested in our holiday advertising packages, as well as the popular Holiday Guide, chock full of ideas, events, family fun and much more. The Daily Camera’s...
At Home Colorado reaches home owners and buyers
If you business is home- or home-related (design, construction, plumbing and electrical, landscaping and real estate) it will be right at home in At Home Colorado. At Home Colorado puts your message front and center with an affluent readership that is actively...
Colorado Box Office has your tickets to exciting fall events
Skip the line and click yourself to the front of the ticket line with Colorado Box Office, the easy online source for tickets to all kinds of great local events and performances at coloradoboxoffice.com. What’s going on around town? The North Ensemble is the latest...
Be smart like Google? Of course you can.
Google knows a thing or two about searching. So when they wanted to reach local adults to let them know about their workshops and Impact Challenge Colorado, a funding support project for nonprofits, their search brought them to the Daily Camera. We have served the...
Aging at Altitude Through the Generations Expo Nov. 2
The ever popular Aging at Altitude Expo will be presented Saturday, Nov. 2 from 9:30 a.m. to 2 p.m. at the Boulder JCC, 6007 Oreg Ave. in Boulder. Attendees will enjoy an abundance of free tips, advice and the latest trends in health and nutrition, financial and...
Enter the First Bite contest by Oct. 24, win a free dinner
Mark your calendars now for First Bite, our annual love fest for Boulder’s exceptional dining scene, taking place during Boulder Restaurant Week, Nov. 8 through 16. It’s also time to enter the First Bite contest to win a free three-course dinner from one of the 40...
Halloween editions guide readers to fun events and sales
With all the autumn festivals, Oktoberfests, haunted houses, corn mazes and pumpkin picking going on, there’s no lack of seasonal things to do! And there’s Halloween, which has turned into a month-long celebration of fall instead of just one night out. The National...
We are making parenting a little bit easier with our popular Raised in the Rockies series, the leading source for reaching parents in the Boulder, Broomfield, and Weld county markets. These themed publications deliver advice and inspiration—the valuable information...
About By the Way
We are the market leader, reaching eight-of-10 local consumers every week. Can you name another single source with that audience? No. Do we deliver results for advertisers? Yes. Always have, always will.
The Camera has been serving this community and delivering results for advertisers for 125+ years. We have a lot of positive news to share about our business. More folks are consuming our news and advertising than ever. So while some in the newspaper industry are writing their eulogies, we’re building a solid foundation for our next 125+ years.
Starting today, you’ll find good news from me about our business: Local research about consumer purchasing intentions, shopping patterns and media consumption, information about upcoming advertising opportunities, client recognition and professional education and events.
By The Way will run in the Camera inside Monday’s Business Plus and on the Business Page Tuesday through Friday, as well as online at prairiemountainmedia.com/bytheway.
I hope you’ll look for it; I promise to make it a quick read. And please don’t hesitate to drop me a note if you’d like to talk about opportunities for building your business, your market share and your bottom line.We’re in this for the long haul, we have a lot to offer and I’d love to hear from you.
— Jill Stravolemos
jill@dailycamera.com