The back to school shopping season is second only to the winter holiday shopping season. Our market is particularly primed for it: 75,600 Boulder/Broomfield adults have children under the age of 18 living at home, and families with school-aged children spend an average of $600 on back-to-school items. That’s a $45 million impact on our market. Go to the top of the class with our Back to School Guide.

Featuring an introduction to Boulder Valley and St. Vrain Valley schools as well as information on school readiness, from homework to lunch to the latest school gear, the Back to School Guide is a must- read for every student and the parents who love them. The Guide will publish in both the Camera and Enterprise on Sunday, Aug. 1 – perfectly timed for the start of Boulder Valley and St. Vrain Valley schools on August 17 and 18.

It will also publish online, exactly as it appears in print.   Every ad that includes a URL address will link to its corresponding website. In print and online, the Back to School Guide – and your ad – will reach 137,300 market adults. That’s 74 percent of the market and three-of-four parents. The Guide deadlines on Thursday, July 15.  Don’t be tardy; call 303.473.1400 today to reserve your space.