CU-Boulder is home to 31,470 students stocked with $240 million of annual discretionary spending. About 6,000 of them, primarily freshman (newcomers who presumably will be around for four years), live on campus. This is an enormous, and enormously affluent, market.
Get in on the ground floor with the Colorado Daily’s Welcome Back editions – a six-part series of glossy bound magazines with color on every page. They are the definitive guides to CU and Boulder, referred to by students throughout the year. And they will be strategically and thoroughly placed. In addition to our regular distribution on campus, in dorms, classrooms, cafeterias and the UMC as well as distribution throughout Boulder, the Colorado Daily’s Street Team will put the Welcome Back editions – and your advertising message – directly into the hands of CU students.
You’ll attract more than just Boulder’s college crowd with the Welcome Back editions; the Colorado Daily is also consumed weekly by 28,800 local young professionals. When you add the student market, it delivers a whopping 48,900 active consumers.
The first Welcome Back magazine, Campus Life, publishes on Friday, Aug. 20. Call 303.473.1400 by Thursday, July 22 to place your message.