Hey, smartypants. Yes you, Colorado newspaper reader. You’re a cut above the rest when it comes to newspaper readership. The Colorado Press Association has shared the results of a survey conducted by Pulse Research in June.

And it’s true: Colorado has one of the strongest newspaper “habits” in the nation.
• 72 percent of Colorado residents accessed newspaper media in the previous week. That’s eight percent higher than the national average (National Newspaper Association).
• Nearly 60 percent reported they had used newspaper media in the last 24 hours.

One-in-two read the print version, and three-in-five use the digital form. More than a third access newspapers in both formats.

No matter how you connect, you can trust that your local paper is a most-trusted source of news that serves your community. That “halo” of confidence extends to the advertising that also appears on our print and web pages.

For effective advertising that reaches locally active and engaged residents, call our advertising experts at 303.473.1400.