There are only four weekends between Thanksgiving and Christmas. This brief window is when 20 to 40 percent of annual retailer sales happen! The National Retail Federation expects retail sales in November and December to increase a healthy 4.1% to $616.9 billion, higher than 2013’s actual 3.1% increase during that same time frame. This would mark the first time since 2011 that holiday sales would increase more than 4%. The Daily Camera’s holiday advertising packages deliver more than 920,000 impressions from Black Friday through the last shopping day of the season.

Our packages include advertising in the Camera’s popular gift guide, free content, digital marketing and extended reach with the Broomfield Enterprise and Colorado Hometown Weekly.

• Americans plan to spend on average $537 on holiday-related shopping.

• Six in 10 shoppers (59%) plan to spend an average of $140 on “self-gifting” this holiday season.

Don’t miss out on the largest shopping period of the year! Call 303.473.1400 today to speak to your advertising representative.