In advertising, you want to “lead with the benefits.” Consumers just want to know how your product or service will make their lives better.
The same goes when we talk about our own advertising services. We’ll tell you how effective and affordable advertising is, but savvy advertisers want to know, “How will this help me grow my business?”
I was thrilled to hear from Lisa Frank-Greene, communications coordinator at Flagstaff Academy, regarding their Daily Camera advertising results. Since 2005, Flagstaff Academy has provided an award-winning pre-K through 8th grade academic program.
Lisa was writing to her advertising consultant, Francine Wahlgren, and told us, “I wanted to send a note of thanks to you to let you know that our campaigns and ads are working! We are up almost 60 applications from last year and many of those are people who haven’t even been in the door. It’s a great start to our enrollment season and I’m very appreciative.”
For local results, go with the local experts. Our advertising team will create effective marketing campaigns that get the results you want. Call 303.473.1400 to get the conversation started.