Smart shoppers know the difference that supporting local merchants makes to our communities. Even in the age of 24-hour superstores and next-day delivery from online retailers, consumers care about local businesses and the personal buying experience they provide.

Ninety-three percent of consumers believe it’s important to support local businesses, and 73 percent intentionally shop at small businesses because they don’t want them to disappear. Eighty-nine percent of consumers believe that small businesses play an important role in the economic well being of our community.

Local business owners can capture this consumer sentiment in the Daily Camera’s Locally Owned advertising feature. Welcome local-conscious customers to your business and boost local awareness of your brand.

Locally Owned publishes every Monday in the Daily Camera and features a rotating spotlight of participating businesses. As a bonus, advertisers receive a free spotlight ad that will appear every five to eight weeks. Call your advertising consultant at 303.473.1400 to reserve your ad.