My family and I went camping in Pike National Forest a few weeks ago. On the second night of our stay, a truck emblazoned with “Firewood for Sale” drove slowly through the campground at dusk.

Saturday night is the second night for most families in this campsite, which happens to be at significant elevation. It’s cold, and the one thing you don’t want to run out of is fuel for your fire.

Talk about being in the right place at the right time. That guy is one smart marketer. Had we not brought an ax, we would have happily paid a pretty penny for his firewood.

The Camera has a plethora of products and programs designed specifically for getting your message into the right hands at the right time, including our upcoming School Choice guide and fair, Women’s Magazine and holiday bazaar, demographically and psychographically targeted online advertising, direct mail and our unique holiday programs.

Call 303.473.1400 to spark your marketing efforts.