Mobile devices account for more than 50 percent of web traffic today. Seventy percent of smartphone and/or tablet users access their digital content within news websites or apps according to a survey conducted by the Donald W. Reynolds Journalism Institute.
Over half of responding mobile shoppers said that mobile search has introduced them to new brands.
Elsewhere, it’s reported that over 50 percent of all email gets opened first on a mobile device.
This is consistent with what we are seeing in our market. Nearly a million web pages of the Camera family’s breaking local and national news, entertainment features and local listings are accessed every month via iPad and other mobile devices.
Our ever-expanding mobile audience affords big opportunities to our advertising partners, too. From custom emails sent to opt-in subscribers, to daily e-coupons, display ads and social media, your message will reach a qualified and motivated audience.
Our digital experts can recommend the right mix of advertising to meet your goals – and your budget.
Call 303.473.1400 for a free consultation.