When folks want local news, the Camera is first on the list, be it the print paper in the green bag, the go-to website on their computer or the m.dot site on their smartphone. More than 185,900 pages of our breaking news and information are accessed every month by more than 25,000 consumers from their iPhones, Blackberries and other mobile devices. And our mobile numbers are only going to get larger.
According to Nielsen, smartphones were used by 25 percent of the U.S. mobile phone audience in the second quarter of this year, up from 16 percent during the same time period last year. According to eMarketer projections, 85.5 million mobile users will access the web from their mobile devices in 2010. The company anticipates that 142.1 million users – 53.9 percent of the U.S. mobile user population – will access the Internet using mobile devices by 2014. And the Denver Metro Area ranks top in the nation for the percentage of users that access the Web via mobile devices. This is not a passing fad.
Our mobile leaderboard ads provide a clean, exclusive environment for your advertising message on the home pages of our mobile sites.
Each ad links to a custom landing page that contains an instant coupon, a click to call, a website link and/or an invitation to text back for more information. We provide the forum, the audience and even the creative services. All you have to do is call 303.473.1400.
Sources: Audience Report, June 2010; eMarketer.com, August 2010; Nielsen, August 2010