The benefits of Twitter aren’t always obvious to the casual observer, so I’m grateful to social media blog stratevate.wordpress.com for not only explaining the virtues of the medium but using the Camera as an example on March 24:

“Last night there was a big blizzard in Boulder …. @dailycamera, the local newspaper, was tweeting about traffic conditions, which roads were closed and the best routes for getting out of Boulder. All this was done in real time, so anyone following @dailycamera was in the know. It was super helpful to have one Twitter handle consolidating all #boulder traffic tweets to one place …”

Thanks to stratevate for the nod, and kudos to the Camera reporters who keep us in the know 24/7. Visit twitter.com to join our 3,313-strong community and get your news as it happens from @dailycamera.

If you haven’t tapped into the power of Twitter for your business, we can help. We’ll even tweet for you. Call Allison Barrett at 303.473.1272 for details.