More than 71 percent of adults, or 165.6 million people, read a newspaper in print or online in the last week, according to the latest data from Scarborough Research. Of those, 80 percent were adults in households earning $100,000 or more.
“While the way readers access newspaper content continues to evolve, one thing has remained remarkably consistent: dollar for dollar, newspapers offer unmatched value to advertisers by attracting a powerful consumer audience that no other medium can match,” said NAA President and CEO John F. Sturm.
That’s because newspapers have the strongest brand equity, the best-known sales channels for local business, the strongest and longest relationships with advertisers, the most established track record of proven ad performance, the leading source of news and the largest audit verified audience. We always have, and we intend to keep it that way.
The Camera family delivers 292,785 print products every week. Our websites attract 853,689 unique online visitors and 4.27 million page views every month. We have more than 17,000 Facebook and Twitter fans and followers, a number that grows daily. And our mobile sites draw
329,585 page views every month.
Call 303.473.1400 to partner with the market’s media leader.