by Jill Stravolemos | Aug 30, 2022 | Advertising Opportunity, Broomfield Enterprise, By The Way, Online Marketing, Research
Business owners, do you have questions about your online marketing you’d love to have answered? Ever get the feeling you’re missing an opportunity? Our experienced ad team is offering a free, no-strings 60-minute interactive review. Together, we’ll review your current...
by Jill Stravolemos | Sep 11, 2017 | By The Way, General, Research
Hey, smartypants. Yes you, Colorado newspaper reader. You’re a cut above the rest when it comes to newspaper readership. The Colorado Press Association has shared the results of a survey conducted by Pulse Research in June. And it’s true: Colorado has one of the...
by Jill Stravolemos | Aug 22, 2017 | Advertising Opportunity, By The Way, Research
How often do you visit the supermarket? The average shopper visits their local grocer 1.6 times every week, according to the Food Marketing Institute (FMI). Of course, we’re talking in-person visits. But now there’s another interesting trend to consider: younger...
by Jill Stravolemos | Oct 4, 2016 | Mobile, Online Marketing, Research
Mobile is now the “go-to” device for consumers who are researching a product or service. These mobile users are moving through the purchase funnel (research to purchase) relatively fast. They on task and looking for solutions. Google calls these actions...
by Jill Stravolemos | Sep 5, 2016 | Research
Pet owners can get a bit partisan about their companion animals. More than 54 percent of reporting households in a recent survey are dog owners. Cat owners (really, do we ever own a cat?) came in at 42.9 percent, followed by fish fanciers (13.6 percent) and bird...
by Jill Stravolemos | Sep 1, 2016 | Online Marketing, Research
Search marketing runs 24/7. But did you know that there are seasonal trends that affect search, too? As the weather turns colder, the search for plumbing and heating contractors increases. That’s not surprising. According to data from Google Trends, Colorado accounts...
