by Jill Stravolemos | Aug 15, 2009 | Advertising Opportunity, Women's Magazine
If this is the response you’d like to elicit from your target audience, if you want to not only pique curiosity but get halfway to the sale, you should consider including advertorials in your marketing budget. And if your target audience includes the thousands...
by Jill Stravolemos | Aug 3, 2009 | Advertising Opportunity, Women's Magazine
I’ve been talking to several of our clients about Women’s Magazine, one of my favorite publications. It seems there’s some confusion in the market surrounding it and its competitor (Women’s Edition). I’d like to take this opportunity to...
by Jill Stravolemos | May 14, 2009 | Advertising Opportunity, Research, Testimonials, Women's Magazine
“The investment far exceeds our expectations. The response has been exceptional.” Stephen L. Zakany, M.D., Aesthetic Solutions, Inc. Women make more than 80% of all buying decisions, and the Boulder/Broomfield market is home to 132,900 decision makers....