The 55+ demo is wealthy, vast and growing, and marketers would be smart to take notice. With a 25% share of the total adult population, adults 55+ account for half of all consumer expenditures.

Like many communities in Colorado, Longmont’s fastest growing segment of the population is older adults. Recent estimates show people 60 years and older account for almost 23% of the population.

The Successful Aging Guide delivers information written specifically for those adults, including adults taking care of their aging parents. The print edition reaches more than 41,000 consumers.

Participating advertisers will be featured as resources for the guide. Your investment includes booth space at our Successful Aging Expo, taking place Saturday, May 13 at the Longmont Museum.

This year, the Successful Aging e-edition will be emailed to 43,577 adults ages 50 and older in the Longmont, Berthoud, Frederick/Firestone and Dacono markets on Tuesday, May 9.

Call your friendly advertising consultant at 303.473.1400 by April 20 to reserve your space in the Successful Aging Guide.